🐦⬛ Referrals without asking? Here’s how I do it
How to Get Referrals (Bringing Clients to You Part I) · June 18th, 2025 · Hey friend 👋, This week we’ve got a highly requested topic: how to generate referrals that bring clients to you. This is a huge part of my freelance business. About 90% of my income comes from clients that were referred my way at some point in the past. I’ve built a system for referrals that I’m quite proud of, and now I’m happy to share it. Since it’s pretty nuanced, I’m breaking this topic up into a few parts. This…
How to Build a Referral-Based Freelance Business: Part I
Want clients to come to you? Here’s how to build a freelance writing referral engine that brings business through the door.
🐦⬛ CEO mindset = freelance freedom
How a CEO Mindset Helps Your Freelance Business Thrive · June 4th, 2025 · Hey friend 👋 This week I met with several new writers who are super enthusiastic about launching their business and taking control of their journey (shoutout Alex, Savannah, and Carol). It’s easy to get lost in the work. A long to-do list can pull your focus away from your business. But if your goal is to build a writing business that can support you for the long-run, it’s important to find time to work on it. I’ve…
Why You Need a CEO Mindset to Run Your Freelance Writing Business
Sick of the grind? Run a more successful freelance writing business by starting to think like a CEO. Here’s how.
🐦⬛ 3 client tactics no one’s using
Want More Clients? My 3 Favorite Methods · May 28th, 2025 · Hey friend 👋 Last week’s launch of Case Study Accelerator was a whirlwind! I’m stoked to bring this course to everyone who signed up. Now, let’s get back to business. Finding freelance writing clients in today’s market can feel like a slog. If you’re having a hard time, you aren’t alone. But maybe it’s time to try a new approach. This week I’m sharing three of my favorite ways to find clients that are really working right now. I’d…
3 Places Find New Clients (That Aren’t Job Boards)
Want to find new freelance writing clients? Ditch the job boards and try these three methods instead for better results.
🐦⬛ Why I’m done writing blog posts
5 Steps to a Case Study That Makes Clients ‘Holy Sh*t’ · May 21st, 2025 · Hey friend 👋 It’s an exciting week here at Ravenwood! My new course, Case Study Accelerator, is officially open for registration. It’s the FASTEST way to start landing paying case study writing gigs that pay big bucks. If you’ve been following the newsletter for a while, you know I’m passionate about this niche. Writing case studies has allowed me to support my wife through grad school, scale my freelance business to…
What Makes the Bones of a Great Case Study?
Case study writing is one of the most lucrative niches for freelance writers. Here are five essential parts of a great marketing case study.
How to Prove Your Worth to Existing Clients
Want to get hired for jobs over and over? Use these tactics for proving your worth to your freelance clients.
🐦⬛ Freelance famine?
You Aren’t Failing… It’s Just Quiet Growth · May 7th, 2025 · Hey friend 👋 Over the last 10 days, we’ve been in seven different states, driven almost 2,000 miles, and are now living in a totally different world (yeah, Seattle isn’t quite the same as rural New Mexico… who would’ve guessed?). While checking out the massive redwood tress, the Utah desert, and the Pacific Northwest coast, I’ve had plenty of quiet moments to think. I think a lot of us fear those quiet moments. When you’re…